The tourists and the locals are two different markets. If you feel your business will benefit from the tourists, then we will use the same strategy as we use in the wine areas. If you want to make money within a 30 mile radius, then SEO and internet marketing for cities is the way to do it. Los Alamos is the center of the sales cyclone. You have to drag those calls in from the outside and run them to your phone.
The tourist industry marketing side is grouping together. We build monthly material to help you place with other people. It is a group mentality where everyone benefits and not just you. Same pricing, different strategy.